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bidswitch.net

bidswitch.net is SSL secured

Free website and domain report on bidswitch.net

Last Updated: 15th June, 2023 Update Now
Overview

Snoop Summary for bidswitch.net

This is a free and comprehensive report about bidswitch.net. The domain bidswitch.net is currently hosted on a server located in United Kingdom with the IP address 185.217.41.108, where the local currency is GBP and English is the local language. Our records indicate that bidswitch.net is privately registered by Domains By Proxy, LLC. Bidswitch.net has the potential to be earning an estimated $3 USD per day from advertising revenue. If bidswitch.net was to be sold it would possibly be worth $2,238 USD (based on the daily revenue potential of the website over a 24 month period). Bidswitch.net receives an estimated 1,071 unique visitors every day - a large amount of traffic! This report was last updated 15th June, 2023.

About bidswitch.net

Site Preview: bidswitch.net bidswitch.net
Title:
Description: BidSwitch is a middleware that allows connected programmatic partners to seamlessly access new platforms and services to optimizing their performance.
Keywords and Tags: internet services
Related Terms: middleware, programmatic tv
Fav Icon:
Age: Over 11 years old
Domain Created: 2nd September, 2012
Domain Updated: 21st April, 2022
Domain Expires: 2nd September, 2024
Review

Snoop Score

2/5

Valuation

$2,238 USD
Note: All valuation figures are estimates.

Popularity

Modest
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 771,892
Alexa Reach:
SEMrush Rank (US):
SEMrush Authority Score:
Moz Domain Authority: 0
Moz Page Authority: 0

Organic vs Paid (Google Ads)

Traffic

Visitors

Daily Visitors: 1,071
Monthly Visitors: 32,598
Yearly Visitors: 390,915
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $3 USD
Monthly Revenue: $93 USD
Yearly Revenue: $1,114 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Top New Follow Links

Top Ranking Keywords (US)

Domain Analysis

Value Length
Domain: bidswitch.net 13
Domain Name: bidswitch 9
Extension (TLD): net 3
Expiry Check:

Page Speed Analysis

Average Load Time: 2.12 seconds
Load Time Comparison: Faster than 38% of sites

PageSpeed Insights

Avg. (All Categories) 68
Performance 65
Accessibility 78
Best Practices 67
SEO 83
Progressive Web App 45
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.bidswitch.com/
Updated: 23rd June, 2021

2.69 seconds
First Contentful Paint (FCP)
63%
18%
19%

0.00 seconds
First Input Delay (FID)
100%
0%
0%

Simulate loading on desktop
65

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for bidswitch.net. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Total Blocking Time — 30 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
Cumulative Layout Shift — 0.068
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

Max Potential First Input Delay — 80 ms
Users could experience a delay when interacting with the page.
Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://bidswitch.net/
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Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
894.174
7.107
903.768
7.53
1494.144
5.715
1526.694
5.044
1610.634
117.235
1727.892
5.099
1734.693
13.217
1748.187
44.091
1805.797
14.391
1822.849
7.728
1830.615
23.495
1855.517
9.626
1872.971
22.619
1904.424
23.425
1929.72
8.238
2010.548
10.893
2024.074
6.306
2110.571
9.446
2221.889
7.48
2231.476
7.638
3933.011
100.379
4037.643
15.984
4053.654
7.675
4061.711
85.896
4147.629
6.681
4176.784
12.744
4194.427
6.626
4267.763
27.13
4382.753
8.085
4392.877
10.766
4406.859
7.789
4414.677
7.055
4423.277
16.99
4440.299
164.074
4604.46
8.548
4616.428
9.771
4627.913
13.415
4641.369
8.384
4650.438
8.775
4783.675
7.368
4977.374
10.273
5160.665
142.889
5304.359
5.252
5327.608
5.717
5577.341
6.362
5661.056
23.718
5685.441
7.254
5705.47
6.193
5718.105
6.228
5728.902
5.848
5743.824
6.158
5760.547
5.654
5777.17
6.275
5794.213
9.493
5810.484
6.682
5827.182
7.421
5843.848
7.765
5860.842
9.746
5878.494
13.31
5893.866
5.722
5910.656
7.741
5927.277
6.497
5943.826
5.429
5961.316
6.711
5977.166
6.574
5994.427
8.153
6012.928
7.311
6027.013
7.245
6043.897
6.58
6060.49
6.73
6077.72
5.713
6093.869
6.55
6110.543
21.886
6132.694
7.233
6148.72
7.362
6163.596
8.44
6179.05
7.855
6193.848
8.763
6210.587
7.63
6228.394
7.577
6244.956
6.703
6260.542
5.953
6277.373
7.05
6293.931
7.324
6310.494
9.027
6327.282
8.817
6343.895
6.798
6360.568
8.463
6369.087
11.867
6380.976
6.672
6394.265
9.162
6412.319
5.973
6427.051
5.765
6443.934
8.621
6460.91
6.328
6477.139
6.601
6495.053
9.565
6515.41
14.096
6530.999
30.639
6561.833
9.015
6579.569
7.874
6595.478
7.937
6613.674
15.247
6629.589
7.114
6644.104
6.816
6660.496
5.959
6677.156
6.465
6694.226
8.905
6710.547
5.529
6727.12
5.622
6744.103
6.432
6760.601
8.072
6777.113
6.228
6794.407
5.671
6810.772
6.745
6827.054
7.046
6844.422
7.629
6860.815
7.793
6877.785
7.957
6893.923
6.716
6910.577
6.097
6927.243
7.11
6944.23
8.079
6961.123
7.679
6977.124
6.325
6993.871
7.064
7011.388
5.443
7027.179
5.268
7043.726
5.596
7060.477
6.824
7077.056
6.531
7093.721
9.34
7110.343
6.047
7127.152
6.561
7144.113
8.093
7161.004
10.583
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Opportunities

Properly size images — Potential savings of 35 KiB
Images can slow down the page's load time. Bidswitch.net should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Images-Module-CaseStudies-PlaceIq-1.jpg
70431
36138
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Bidswitch.net should consider lazy-loading offscreen and hidden images.
Minify CSS — Potential savings of 5 KiB
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Bidswitch.net should consider minifying CSS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.bidswitch.com/wp-content/themes/betheme/css/shortcodes.css?ver=20.9.5.9
22914
2450
https://www.bidswitch.com/wp-content/themes/betheme/css/layout.css?ver=20.9.5.9
20404
2362
Minify JavaScript — Potential savings of 10 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Bidswitch.net should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.bidswitch.com/wp-content/themes/betheme/js/scripts.js?ver=20.9.5.9
15494
6984
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/js/cookie-law-info-public.js?ver=2.3.4
12730
2946
Reduce unused CSS — Potential savings of 61 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Bidswitch.net should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.bidswitch.com/wp-content/themes/betheme/css/shortcodes.css?ver=20.9.5.9
22914
21250
https://www.bidswitch.com/wp-content/themes/betheme/css/layout.css?ver=20.9.5.9
20404
19403
https://www.bidswitch.com/wp-content/themes/betheme/css/base.css?ver=20.9.5.9
12855
11518
https://www.bidswitch.com/wp-content/themes/betheme/css/responsive.css?ver=20.9.5.9
10576
10564
Reduce unused JavaScript — Potential savings of 157 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.gstatic.com/recaptcha/releases/eKRIyK-9MtX6JxeZcNZIkfUq/recaptcha__en.js
136358
96801
https://www.bidswitch.com/wp-content/themes/betheme/js/plugins.js?ver=20.9.5.9
55012
33482
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
40231
30610
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Serve images in next-gen formats — Potential savings of 41 KiB
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Images-Module-CaseStudies-PlaceIq-1.jpg
70431
32163
https://www.bidswitch.com/wp-content/uploads/2018/11/Oath_logo-e1542403599829.png
10963
9455
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Avoid multiple page redirects — Potential savings of 190 ms
Redirects can cause additional delays before the page can begin loading. Bidswitch.net should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://bidswitch.net/
190
https://www.bidswitch.com/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Bidswitch.net should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 5 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://www.bidswitch.com/wp-content/themes/betheme/js/plugins.js?ver=20.9.5.9
5452
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.
URL Potential Savings (Ms)
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Header-Home_SSP-Element-1.png
0

Diagnostics

Avoids enormous network payloads — Total size was 997 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://www.gstatic.com/recaptcha/releases/eKRIyK-9MtX6JxeZcNZIkfUq/recaptcha__en.js
136358
https://www.bidswitch.com/wp-content/themes/betheme/fonts/mfn-icons.woff?93978679
81311
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Images-Module-CaseStudies-PlaceIq-1.jpg
70858
https://www.bidswitch.com/wp-content/themes/betheme/js/plugins.js?ver=20.9.5.9
55012
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.kreaturamedia.jquery.js?ver=6.7.6
44738
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
40231
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
38998
https://www.googletagmanager.com/gtag/js?id=UA-63089543-1
37062
https://www.googletagmanager.com/gtm.js?id=GTM-MLX4XG9
34041
https://www.bidswitch.com/
32140
Avoid chaining critical requests — 41 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Bidswitch.net should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
JavaScript execution time — 1.0 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
856.573
549.398
2.513
https://www.bidswitch.com/
415.544
38.289
3.539
https://www.bidswitch.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
289.6
199.402
8.917
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.4.8
178.489
130.254
1.621
Unattributable
148.294
3.096
0.18
https://www.gstatic.com/recaptcha/releases/eKRIyK-9MtX6JxeZcNZIkfUq/recaptcha__en.js
87.451
76.927
7.835
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
68.641
20.567
1.99
Keep request counts low and transfer sizes small — 83 requests • 997 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
83
1021187
Script
26
541575
Image
26
160957
Font
6
134476
Stylesheet
16
115698
Other
8
36341
Document
1
32140
Media
0
0
Third-party
17
289054
Minimize third-party usage — Third-party code blocked the main thread for 0 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
SHOW DETAILS
136358
0
SHOW DETAILS
71103
0
SHOW DETAILS
57230
0
SHOW DETAILS
21562
0
SHOW DETAILS
1176
0
SHOW DETAILS
477
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
img
Avoid large layout shifts — 2 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
Middleware for the global programmatic technology ecosystem Smart infrastructur…
0.044200886971114
Bidswitch Smart infrastructure for the global programmatic ecosystem Sitting in…
0.023982167635897
Avoid long main-thread tasks — 4 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.4.8
3355
82
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
3170
71
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
2130
59
https://www.bidswitch.com/wp-includes/js/jquery/ui/core.min.js?ver=1.12.1
3241
50
Avoid non-composited animations — 5 animated elements found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element Name
span
span
span
span
::after

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

First Contentful Paint — 1.6 s
The time taken for the first image or text on the page to be rendered.
Time to Interactive — 2.7 s
The time taken for the page to become fully interactive.

Diagnostics

Serve static assets with an efficient cache policy — 62 resources found
Bidswitch.net can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://www.google-analytics.com/analytics.js
7200000
20278
https://www.bidswitch.com/wp-content/themes/betheme/fonts/mfn-icons.woff?93978679
691200000
81311
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Images-Module-CaseStudies-PlaceIq-1.jpg
691200000
70858
https://www.bidswitch.com/wp-content/themes/betheme/js/plugins.js?ver=20.9.5.9
691200000
55012
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.kreaturamedia.jquery.js?ver=6.7.6
691200000
44738
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
691200000
40231
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
691200000
38998
https://www.bidswitch.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
691200000
31577
https://www.bidswitch.com/wp-content/themes/betheme/css/shortcodes.css?ver=20.9.5.9
691200000
22914
https://www.bidswitch.com/wp-content/themes/betheme/css/layout.css?ver=20.9.5.9
691200000
20404
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.4.8
691200000
18751
https://www.bidswitch.com/wp-content/themes/betheme/js/scripts.js?ver=20.9.5.9
691200000
15494
https://www.bidswitch.com/wp-content/themes/betheme/assets/jplayer/jplayer.min.js?ver=20.9.5.9
691200000
13397
https://www.bidswitch.com/wp-content/themes/betheme/css/base.css?ver=20.9.5.9
691200000
12855
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/js/cookie-law-info-public.js?ver=2.3.4
691200000
12730
https://www.bidswitch.com/wp-content/uploads/2018/11/Oath_logo-e1542403599829.png
691200000
11634
https://www.bidswitch.com/wp-content/themes/betheme/css/responsive.css?ver=20.9.5.9
691200000
10576
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/css/settings.css?ver=5.4.8
691200000
10191
https://www.bidswitch.com/wp-includes/css/dist/block-library/style.min.css?ver=5.7.2
691200000
9331
https://www.bidswitch.com/wp-content/uploads/2018/08/bidswitch-b.png
691200000
7702
https://www.bidswitch.com/wp-includes/js/jquery/ui/core.min.js?ver=1.12.1
691200000
7524
https://www.bidswitch.com/wp-includes/js/jquery/ui/sortable.min.js?ver=1.12.1
691200000
7100
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_Agencies.gif
691200000
7070
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Icons-Media-Vertical.svg
691200000
6516
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Infographics-Ecosystem-Home-Horizontal.svg
691200000
6412
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_ServiceProviders.gif
691200000
6239
https://www.bidswitch.com/wp-content/uploads/2020/07/IAB-Gold-Standard-Logo-e1594399290975.png
691200000
6180
https://www.bidswitch.com/wp-content/themes/betheme/assets/animations/animations.min.css?ver=20.9.5.9
691200000
6064
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-gdpr.css?ver=2.3.4
691200000
5268
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-FeaturesGrid_SSP1.gif
691200000
5126
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_DSP.gif
691200000
4855
https://www.bidswitch.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
691200000
4829
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_Publishers.gif
691200000
4596
https://www.bidswitch.com/wp-includes/js/jquery/ui/tabs.min.js?ver=1.12.1
691200000
4568
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/css/layerslider.css?ver=6.7.6
691200000
4529
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.transitions.js?ver=6.7.6
691200000
4056
https://www.bidswitch.com/wp-content/themes/betheme/assets/ui/jquery.ui.all.css?ver=20.9.5.9
691200000
4029
https://www.bidswitch.com/wp-includes/js/jquery/ui/accordion.min.js?ver=1.12.1
691200000
3376
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Logo-BSW_Poli-WhiteBlue.png
691200000
3249
https://www.bidswitch.com/wp-content/uploads/2018/08/testimonial_PlaceIQ-150x150.jpg
691200000
3099
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Icons-Media-Horizontal.svg
691200000
2818
https://www.bidswitch.com/wp-content/themes/betheme/assets/jplayer/css/jplayer.blue.monday.css?ver=20.9.5.9
691200000
2733
https://www.bidswitch.com/wp-content/themes/betheme/js/parallax/translate3d.js?ver=20.9.5.9
691200000
2318
https://www.bidswitch.com/wp-includes/js/comment-reply.min.js?ver=5.7.2
691200000
2005
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Header-Home_SSP-Element-1.png
691200000
1964
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-public.css?ver=2.3.4
691200000
1891
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_BidOptimization-Dark.svg
691200000
1731
https://www.bidswitch.com/wp-includes/js/jquery/ui/mouse.min.js?ver=1.12.1
691200000
1730
https://www.bidswitch.com/wp-content/themes/betheme/js/menu.js?ver=20.9.5.9
691200000
1520
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_Financing-Dark.svg
691200000
1469
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_DealManagement-Dark.svg
691200000
1445
https://www.bidswitch.com/wp-includes/js/wp-embed.min.js?ver=5.7.2
691200000
1423
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Header-Home_SSP-Element-2.png
691200000
1405
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Infographics-Ecosystem-Home-Vertical.svg
691200000
1334
https://www.bidswitch.com/wp-content/themes/betheme/assets/animations/animations.min.js?ver=20.9.5.9
691200000
1283
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_SinglePoint-Dark.svg
691200000
1008
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_Detection-Dark.svg
691200000
1000
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_PartnerConnection-Dark.svg
691200000
1000
https://www.bidswitch.com/wp-content/themes/betheme/style.css?ver=20.9.5.9
691200000
848
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Line_Dark.png
691200000
793
https://www.bidswitch.com/wp-content/plugins/revslider/admin/assets/images/transparent.png
691200000
728
https://www.bidswitch.com/wp-content/plugins/revslider/admin/assets/images/dummy.png
691200000
726
Avoid an excessive DOM size — 864 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
864
Maximum DOM Depth
i
22
Maximum Child Elements
body
23
Minimize main-thread work — 2.3 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
1142.124
Style & Layout
405.973
Other
295.782
Rendering
268.29300000001
Parse HTML & CSS
63.945
Script Parsing & Compilation
56.188
Garbage Collection
21.521

Metrics

Speed Index — 4.6 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 3.6 s
The timing of the largest text or image that is painted.

Other

First Meaningful Paint — 1.6 s
The time taken for the primary content of the page to be rendered.

Opportunities

Eliminate render-blocking resources — Potential savings of 1,600 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Bidswitch.net should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/css/layerslider.css?ver=6.7.6
4529
70
https://www.bidswitch.com/wp-includes/css/dist/block-library/style.min.css?ver=5.7.2
9331
190
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/css/settings.css?ver=5.4.8
10191
190
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-public.css?ver=2.3.4
1891
150
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-gdpr.css?ver=2.3.4
5268
150
https://www.bidswitch.com/wp-content/themes/betheme/style.css?ver=20.9.5.9
848
150
https://www.bidswitch.com/wp-content/themes/betheme/css/base.css?ver=20.9.5.9
12855
150
https://www.bidswitch.com/wp-content/themes/betheme/css/layout.css?ver=20.9.5.9
20404
190
https://www.bidswitch.com/wp-content/themes/betheme/css/shortcodes.css?ver=20.9.5.9
22914
190
https://www.bidswitch.com/wp-content/themes/betheme/assets/animations/animations.min.css?ver=20.9.5.9
6064
110
https://www.bidswitch.com/wp-content/themes/betheme/assets/ui/jquery.ui.all.css?ver=20.9.5.9
4029
70
https://www.bidswitch.com/wp-content/themes/betheme/assets/jplayer/css/jplayer.blue.monday.css?ver=20.9.5.9
2733
70
https://www.bidswitch.com/wp-content/themes/betheme/css/responsive.css?ver=20.9.5.9
10576
110
https://fonts.googleapis.com/css?family=Open+Sans%3A1%2C300%2C400%2C400italic%2C500%2C700%2C900&ver=5.7.2
1528
230
https://www.google.com/recaptcha/api.js
1176
230
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
40231
270
https://www.bidswitch.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
31577
230
https://www.bidswitch.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
4829
110
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.kreaturamedia.jquery.js?ver=6.7.6
44738
270
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.transitions.js?ver=6.7.6
4056
70
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
38998
230
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.4.8
18751
150
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/js/cookie-law-info-public.js?ver=2.3.4
12730
110
Reduce initial server response time — Root document took 680 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.bidswitch.com/
681.642

Diagnostics

Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://fonts.gstatic.com/s/opensans/v20/mem8YaGs126MiZpBA-UFVZ0bf8pkAg.woff2
2.7769999578595
https://www.bidswitch.com/wp-content/themes/betheme/fonts/mfn-icons.woff?93978679
332.02899992466
https://fonts.gstatic.com/s/arvo/v14/tDbM2oWUg0MKoZw1-LPK89D4hAA.woff2
3.1689999159425
https://fonts.gstatic.com/s/arvo/v14/tDbD2oWUg0MKqScQ7Z7o_vo.woff2
3.3019999973476
https://fonts.gstatic.com/s/opensans/v20/mem5YaGs126MiZpBA-UN7rgOUuhpKKSTjw.woff2
3.3440000843257
https://fonts.gstatic.com/s/opensans/v20/mem6YaGs126MiZpBA-UFUK0Zdc1GAK6b.woff2
3.4379998687655
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
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Avoid `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Source
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Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL Failing Elements
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Infographics-Ecosystem-Home-Horizontal.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/08/bidswitch-b.png
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Icons-Media-Horizontal.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_Financing-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_PartnerConnection-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Line_Dark.png
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Line_Dark.png
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Line_Dark.png
img
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Images-Module-CaseStudies-PlaceIq-1.jpg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_BidOptimization-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Logo-BSW_Poli-WhiteBlue.png
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_DealManagement-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_SinglePoint-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_Detection-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Line_Dark.png
img
78

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of bidswitch.net. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Bidswitch.net may provide assistance to deaf or hearing-impaired users with captions on videos.

ARIA

Elements with an ARIA `[role]` that require children to contain a specific `[role]` are missing some or all of those required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
Failing Elements
img

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements
Smart infrastructure enabling SSP and DSP partners to connect, save and optimiz…
FIND OUT MORE
December 31, 2020
December 1, 2020
September 17, 2020
© 2021 IPONWEB Holding Limited, All Rights Reserved.
Cookie settings

Navigation

Heading elements are not in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
Failing Elements
Sitting in a unique position in the ecosystem, BidSwitch represents neutral mid…
Greg MacDonald, VP, Exchange Partnerships
BidSwitch brings forward a range of infrastructure, tools and services designed…
PlaceIQ was eager to explore a product that claimed to deliver significant cost…

Names and labels

Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Tables and lists

Lists do not contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
Failing Elements
"The ease of integration and ability to scale quickly with BidSwitch is  a valu…

Best practices

`[user-scalable="no"]` is used in the `<meta name="viewport">` element or the `[maximum-scale]` attribute is less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.
Failing Elements
meta

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
67

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that bidswitch.net should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
Elements controlled by object-src are considered legacy features. Consider setting object-src to 'none' to prevent the injection of plugins that execute unsafe scripts.
object-src
High
Host allowlists can frequently be bypassed. Consider using 'strict-dynamic' in combination with CSP nonces or hashes.
default-src
High
'unsafe-inline' allows the execution of unsafe in-page scripts and event handlers. Consider using CSP nonces or hashes to allow scripts individually.
default-src
High
No CSP configures a reporting destination. This makes it difficult to maintain the CSP over time and monitor for any breakages.
report-uri
Medium

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids `unload` event listeners
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
3.5.1
jQuery UI
1.12.1
GreenSock JS
1.19.0
Isotope
WordPress
5.7.2
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://bidswitch.net/
Allowed
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 1 vulnerability detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
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1
High

Audits

Serves images with low resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
URL Displayed size Actual size Expected size
https://www.bidswitch.com/wp-content/plugins/revslider/admin/assets/images/dummy.png
610 x 610
1 x 1
610 x 610

Audits

Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
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TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
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TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
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TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
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TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
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TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
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TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
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TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
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TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
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TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
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TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
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TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
83

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for bidswitch.net. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of bidswitch.net on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links do not have descriptive text — 7 links found
Make use of descriptive link text to assist search engines in understanding the content.

Crawling and Indexing

Links are not crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
45

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of bidswitch.net. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of bidswitch.net on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 58
Performance 23
Accessibility 71
Best Practices 67
SEO 77
Progressive Web App 50
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.bidswitch.com/
Updated: 23rd June, 2021

1.98 seconds
First Contentful Paint (FCP)
76%
15%
9%

0.16 seconds
First Input Delay (FID)
66%
24%
10%

Simulate loading on mobile
23

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for bidswitch.net. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Cumulative Layout Shift — 0
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Opportunities

Properly size images
Images can slow down the page's load time. Bidswitch.net should consider serving more appropriate-sized images.
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Bidswitch.net should consider lazy-loading offscreen and hidden images.
Minify CSS — Potential savings of 5 KiB
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Bidswitch.net should consider minifying CSS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.bidswitch.com/wp-content/themes/betheme/css/shortcodes.css?ver=20.9.5.9
22914
2450
https://www.bidswitch.com/wp-content/themes/betheme/css/layout.css?ver=20.9.5.9
20404
2362
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Avoid multiple page redirects — Potential savings of 630 ms
Redirects can cause additional delays before the page can begin loading. Bidswitch.net should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://bidswitch.net/
630
https://www.bidswitch.com/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Bidswitch.net should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 5 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://www.bidswitch.com/wp-content/themes/betheme/js/plugins.js?ver=20.9.5.9
5452
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.

Diagnostics

Avoids enormous network payloads — Total size was 992 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://www.gstatic.com/recaptcha/releases/eKRIyK-9MtX6JxeZcNZIkfUq/recaptcha__en.js
136393
https://www.bidswitch.com/wp-content/themes/betheme/fonts/mfn-icons.woff?93978679
81312
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Images-Module-CaseStudies-PlaceIq-1.jpg
70858
https://www.bidswitch.com/wp-content/themes/betheme/js/plugins.js?ver=20.9.5.9
55012
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.kreaturamedia.jquery.js?ver=6.7.6
44738
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
40231
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
38998
https://www.googletagmanager.com/gtag/js?id=UA-63089543-1
37059
https://www.googletagmanager.com/gtm.js?id=GTM-MLX4XG9
34038
https://www.bidswitch.com/
32140
Avoid chaining critical requests — 41 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Bidswitch.net should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Keep request counts low and transfer sizes small — 82 requests • 992 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
82
1015911
Script
26
541638
Image
25
155628
Font
6
134478
Stylesheet
16
115699
Other
8
36328
Document
1
32140
Media
0
0
Third-party
17
289106
Minimize third-party usage — Third-party code blocked the main thread for 220 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
SHOW DETAILS
21597
74.38
SHOW DETAILS
136393
71.62
SHOW DETAILS
71097
69.676
SHOW DETAILS
57231
0
SHOW DETAILS
1176
0
SHOW DETAILS
492
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Middleware for the global programmatic technology ecosystem
Avoid large layout shifts
Below is a list of all DOM elements that contribute to the CLS of the page.
Avoid long main-thread tasks — 20 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
7962
515
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
11800
470
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.4.8
12866
439
https://www.bidswitch.com/wp-content/themes/betheme/js/plugins.js?ver=20.9.5.9
12270
277
https://www.bidswitch.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
12662
204
https://www.googletagmanager.com/gtag/js?id=UA-63089543-1
4449
168
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
7443
158
https://www.gstatic.com/recaptcha/releases/eKRIyK-9MtX6JxeZcNZIkfUq/recaptcha__en.js
5396
147
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
9870
108
https://www.bidswitch.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
12547
99
https://www.bidswitch.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
13426
81
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
7750
78
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
7884
78
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
9255
78
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
7601
77
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
8543
75
Unattributable
718
75
https://www.google-analytics.com/analytics.js
4378
71
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
8897
66
https://www.googletagmanager.com/gtm.js?id=GTM-MLX4XG9
3084
64
Avoid non-composited animations — 6 animated elements found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element Name
span
_
_
_
_
_

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Other

Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://bidswitch.net/
http/1.1
0
251.42200000118
492
0
301
text/html
https://www.bidswitch.com/
http/1.1
252.15199997183
943.25499993283
32140
174924
200
text/html
Document
https://www.google.com/recaptcha/api.js
h2
965.36199992988
984.98499998823
1176
850
200
text/javascript
Script
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/css/layerslider.css?ver=6.7.6
http/1.1
965.57899995241
1446.7539999168
4530
21153
200
text/css
Stylesheet
https://www.bidswitch.com/wp-includes/css/dist/block-library/style.min.css?ver=5.7.2
http/1.1
965.93900001608
1446.1529999971
9331
58171
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/css/settings.css?ver=5.4.8
http/1.1
966.45099995658
1441.1059999838
10191
39750
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-public.css?ver=2.3.4
http/1.1
966.76999994088
1444.627000019
1891
3967
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-gdpr.css?ver=2.3.4
http/1.1
967.08699990995
1440.1369999396
5268
22312
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/themes/betheme/style.css?ver=20.9.5.9
http/1.1
967.5120000029
1438.9269999228
848
289
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/themes/betheme/css/base.css?ver=20.9.5.9
http/1.1
967.87499997299
1529.470999958
12855
57283
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/themes/betheme/css/layout.css?ver=20.9.5.9
http/1.1
968.17699994426
1544.6919999085
20404
116639
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/themes/betheme/css/shortcodes.css?ver=20.9.5.9
http/1.1
968.41199998744
1535.7199999271
22914
138889
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/themes/betheme/assets/animations/animations.min.css?ver=20.9.5.9
http/1.1
968.81899994332
1435.5019999202
6064
58508
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/themes/betheme/assets/ui/jquery.ui.all.css?ver=20.9.5.9
http/1.1
969.16799992323
1427.3079999257
4029
18765
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/themes/betheme/assets/jplayer/css/jplayer.blue.monday.css?ver=20.9.5.9
http/1.1
969.4769999478
1428.2959999982
2733
9834
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/themes/betheme/css/responsive.css?ver=20.9.5.9
http/1.1
969.90899997763
1447.6819999982
10576
55740
200
text/css
Stylesheet
https://fonts.googleapis.com/css?family=Open+Sans%3A1%2C300%2C400%2C400italic%2C500%2C700%2C900&ver=5.7.2
h2
970.18999990541
978.79899991676
1528
8416
200
text/css
Stylesheet
https://fonts.googleapis.com/css?family=Arvo%3A1%2C300%2C400%2C400italic%2C500%2C700%2C900&ver=5.7.2
h2
970.95999994781
979.41799997352
1101
1090
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
http/1.1
971.23799996916
1613.8319999445
40231
117557
200
application/javascript
Script
https://www.bidswitch.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
http/1.1
971.46999998949
1522.9589999653
31577
89496
200
application/javascript
Script
https://www.bidswitch.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
http/1.1
971.81399993133
1428.9240000071
4829
11224
200
application/javascript
Script
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.kreaturamedia.jquery.js?ver=6.7.6
http/1.1
972.15599997435
1615.3959999792
44738
116611
200
application/javascript
Script
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.transitions.js?ver=6.7.6
http/1.1
972.52800001297
1429.6909999102
4056
23831
200
application/javascript
Script
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
http/1.1
972.71100000944
1612.2599999653
38998
110564
200
application/javascript
Script
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.4.8
http/1.1
973.15899992827
1525.0669999514
18751
64949
200
application/javascript
Script
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/js/cookie-law-info-public.js?ver=2.3.4
http/1.1
973.51099993102
1246.8619999709
12729
50686
200
application/javascript
Script
https://www.googletagmanager.com/gtm.js?id=GTM-MLX4XG9
h2
1749.957999913
1764.5479999483
34038
85039
200
application/javascript
Script
https://www.bidswitch.com/wp-content/uploads/2018/08/bidswitch-b.png
http/1.1
1750.1669999911
2026.7989999847
7702
7323
200
image/png
Image
https://fonts.googleapis.com/css?family=Arvo:700%7COpen+Sans:400%2C700
h2
1622.4649999058
1632.8130000038
1436
4563
200
text/css
Stylesheet
https://www.bidswitch.com/wp-content/plugins/revslider/admin/assets/images/dummy.png
http/1.1
1750.4359999439
2027.1789999679
725
73
200
image/png
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Line_Dark.png
http/1.1
1750.6239999784
2029.3199999724
793
135
200
image/png
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Infographics-Ecosystem-Home-Horizontal.svg
http/1.1
1750.8029999444
2034.8209999502
6412
25838
200
image/svg+xml
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Icons-Media-Horizontal.svg
http/1.1
1751.0029999539
1910.4739999166
2817
7158
200
image/svg+xml
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Infographics-Ecosystem-Home-Vertical.svg
http/1.1
1751.8399999244
2025.0839999644
1334
1988
200
image/svg+xml
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Icons-Media-Vertical.svg
http/1.1
1752.6519999374
2034.3009999488
6516
27218
200
image/svg+xml
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_PartnerConnection-Dark.svg
http/1.1
1752.891000011
2035.2619999321
999
1167
200
image/svg+xml
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_Financing-Dark.svg
http/1.1
1753.0750000151
2213.5819999967
1469
2073
200
image/svg+xml
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_Detection-Dark.svg
http/1.1
1753.2479999354
1907.2219999507
1000
695
200
image/svg+xml
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_SinglePoint-Dark.svg
http/1.1
1753.5089999437
2033.4009999642
1007
744
200
image/svg+xml
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_DealManagement-Dark.svg
http/1.1
1753.6929999478
1908.0439999234
1444
2231
200
image/svg+xml
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_BidOptimization-Dark.svg
http/1.1
1753.9379999507
1908.311999985
1731
2770
200
image/svg+xml
Image
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Images-Module-CaseStudies-PlaceIq-1.jpg
http/1.1
1754.2309999699
2090.0619999738
70858
70431
200
image/jpeg
Image
https://www.bidswitch.com/wp-content/uploads/2020/07/IAB-Gold-Standard-Logo-e1594399290975.png
http/1.1
1754.4909999706
2030.6689999998
6180
5511
200
image/png
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Logo-BSW_Poli-WhiteBlue.png
http/1.1
1754.7979999799
2219.9140000157
3250
2580
200
image/png
Image
https://www.bidswitch.com/wp-includes/js/jquery/ui/core.min.js?ver=1.12.1
http/1.1
1631.1010000063
1909.0650000144
7524
20787
200
application/javascript
Script
https://www.bidswitch.com/wp-includes/js/jquery/ui/mouse.min.js?ver=1.12.1
http/1.1
1746.501000016
1907.7030000044
1729
3380
200
application/javascript
Script
https://www.bidswitch.com/wp-includes/js/jquery/ui/sortable.min.js?ver=1.12.1
http/1.1
1746.7809999362
1908.6599999573
7100
24782
200
application/javascript
Script
https://www.bidswitch.com/wp-includes/js/jquery/ui/tabs.min.js?ver=1.12.1
http/1.1
1747.0789999934
2025.8779999567
4568
11915
200
application/javascript
Script
https://www.bidswitch.com/wp-includes/js/jquery/ui/accordion.min.js?ver=1.12.1
http/1.1
1747.4059999222
2031.0719999252
3376
8663
200
application/javascript
Script
https://www.bidswitch.com/wp-content/themes/betheme/js/plugins.js?ver=20.9.5.9
http/1.1
1747.687999974
2412.3989999061
55012
197151
200
application/javascript
Script
https://www.bidswitch.com/wp-content/themes/betheme/js/menu.js?ver=20.9.5.9
http/1.1
1747.9749999475
2226.8069999991
1521
2449
200
application/javascript
Script
https://www.bidswitch.com/wp-content/themes/betheme/assets/animations/animations.min.js?ver=20.9.5.9
http/1.1
1748.2519999612
2029.784000013
1282
1896
200
application/javascript
Script
https://www.bidswitch.com/wp-content/themes/betheme/assets/jplayer/jplayer.min.js?ver=20.9.5.9
http/1.1
1748.4730000142
2032.9449999845
13397
52702
200
application/javascript
Script
https://www.bidswitch.com/wp-content/themes/betheme/js/parallax/translate3d.js?ver=20.9.5.9
http/1.1
1748.7349999137
1906.6679999232
2318
6704
200
application/javascript
Script
https://www.bidswitch.com/wp-content/themes/betheme/js/scripts.js?ver=20.9.5.9
http/1.1
1749.3699999759
2305.3569999756
15495
77162
200
application/javascript
Script
https://www.bidswitch.com/wp-includes/js/comment-reply.min.js?ver=5.7.2
http/1.1
1749.570999993
2026.4229999157
2005
2984
200
application/javascript
Script
https://www.bidswitch.com/wp-includes/js/wp-embed.min.js?ver=5.7.2
http/1.1
1749.7720000101
2127.5090000127
1423
1426
200
application/javascript
Script
https://www.gstatic.com/recaptcha/releases/eKRIyK-9MtX6JxeZcNZIkfUq/recaptcha__en.js
h2
1755.0409999676
1769.1209999612
136393
348829
200
text/javascript
Script
https://www.bidswitch.com/wp-content/themes/betheme/fonts/mfn-icons.woff?93978679
http/1.1
1772.0809999155
2402.3199999938
81312
80932
200
font/woff
Font
https://fonts.gstatic.com/s/opensans/v20/mem8YaGs126MiZpBA-UFVZ0bf8pkAg.woff2
h2
1775.1899999566
1778.5979999462
9952
9196
200
font/woff2
Font
https://fonts.gstatic.com/s/opensans/v20/mem6YaGs126MiZpBA-UFUK0Zdc1GAK6b.woff2
h2
1778.195999912
1781.7839999916
10557
9800
200
font/woff2
Font
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_Agencies.gif
http/1.1
1844.3399999524
2038.3489999222
7070
6470
200
image/gif
Image
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-FeaturesGrid_SSP1.gif
http/1.1
1851.2169999303
2031.8589999806
5126
4457
200
image/gif
Image
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_DSP.gif
http/1.1
1851.4689999865
2128.9129999932
4855
4199
200
image/gif
Image
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_Publishers.gif
http/1.1
1851.7630000133
2027.5649999967
4596
3927
200
image/gif
Image
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_ServiceProviders.gif
http/1.1
1851.9760000054
2227.409999934
6240
5570
200
image/gif
Image
https://fonts.gstatic.com/s/arvo/v14/tDbM2oWUg0MKoZw1-LPK89D4hAA.woff2
h2
1862.9409999121
1866.0859999945
11382
10624
200
font/woff2
Font
https://fonts.gstatic.com/s/arvo/v14/tDbD2oWUg0MKqScQ7Z7o_vo.woff2
h2
1863.2999999681
1867.2510000179
11390
10632
200
font/woff2
Font
https://fonts.gstatic.com/s/opensans/v20/mem5YaGs126MiZpBA-UN7rgOUuhpKKSTjw.woff2
h2
1864.0329999616
1867.6259999629
9885
9128
200
font/woff2
Font
https://www.google-analytics.com/analytics.js
h2
1965.2820000192
1970.4839999322
20313
49377
200
text/javascript
Script
https://www.googletagmanager.com/gtag/js?id=UA-63089543-1
h2
1967.9229999892
1980.504999985
37059
91511
200
application/javascript
Script
https://www.google-analytics.com/j/collect?v=1&_v=j91&a=1589784987&t=pageview&_s=1&dl=https%3A%2F%2Fwww.bidswitch.com%2F&ul=en-us&de=UTF-8&dt=BidSwitch%20%7C%20Smart%20Infrastructure%20For%20The%20Global%20Programmatic%20Ecosystem&sd=24-bit&sr=360x640&vp=360x640&je=0&_u=YEBAAEABAAAAAC~&jid=369027101&gjid=7245719&cid=1450974276.1624431714&tid=UA-63089543-1&_gid=1165032936.1624431714&_r=1&gtm=2wg6g0MLX4XG9&z=1466618675
h2
2184.724999941
2189.4519999623
642
1
200
text/plain
XHR
https://www.google-analytics.com/j/collect?v=1&_v=j91&a=1589784987&t=pageview&_s=1&dl=https%3A%2F%2Fwww.bidswitch.com%2F&ul=en-us&de=UTF-8&dt=BidSwitch%20%7C%20Smart%20Infrastructure%20For%20The%20Global%20Programmatic%20Ecosystem&sd=24-bit&sr=360x640&vp=360x640&je=0&_u=aEDAAUABAAAAAC~&jid=1927826897&gjid=1782682929&cid=1450974276.1624431714&tid=UA-63089543-1&_gid=1165032936.1624431714&_r=1&gtm=2ou6g0&z=661068671
h2
2226.6369999852
2230.6189999217
642
1
200
text/plain
XHR
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/extensions/revolution.extension.slideanims.min.js?version=5.4.8
http/1.1
2523.022999987
2863.9419999672
7539
29070
200
application/javascript
XHR
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/extensions/revolution.extension.actions.min.js?version=5.4.8
http/1.1
2525.050999946
2803.3849999774
3231
8329
200
application/javascript
XHR
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/extensions/revolution.extension.layeranimation.min.js?version=5.4.8
http/1.1
2527.0020000171
2908.7769999169
14962
55809
200
application/javascript
XHR
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/extensions/revolution.extension.navigation.min.js?version=5.4.8
http/1.1
2527.3499999894
2804.9170000013
7700
26103
200
application/javascript
XHR
https://www.bidswitch.com/wp-content/uploads/2018/08/retina-bidswitch-b.png
http/1.1
2595.9919999586
2859.7049999516
9407
9066
200
image/png
Image
https://ipapi.co/json/
h2
2633.0489999382
2912.0989999501
1120
730
200
application/json
XHR
https://www.bidswitch.com/wp-content/plugins/revslider/admin/assets/images/transparent.png
http/1.1
3289.1240000026
3564.1129999422
728
71
200
image/png
Image
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Header-Home_SSP-Element-2.png
http/1.1
3289.3449999392
3571.231000009
1405
1070
200
image/png
Image
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Header-Home_SSP-Element-1.png
http/1.1
3289.7089999169
3564.7679999238
1964
4102
200
image/png
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
964.18
11.499
979.311
11.829
991.165
6.606
1002.559
8.611
1012.163
6.454
1545.881
5.571
1552.996
7.184
1561.663
7.657
1638.622
128.674
1767.32
31.402
1808.586
5.724
1820.555
18.835
1839.424
12.795
1852.367
79.048
1955.622
12.024
1967.678
15.987
1983.877
38.367
2022.268
36.836
2062.907
9.957
2077.045
18.801
2096.094
7.485
2114.373
8.902
2123.299
6.251
2136.875
17.041
2165.922
35.484
2201.477
42.009
2245.324
5.354
2261.331
9.861
2274.58
6.068
2423.91
38.985
2474.328
138.595
2613.008
6.769
2624.872
24.814
2654.362
101.839
2756.312
9.839
2779.145
28.236
2810.751
19.402
2830.973
5.552
2846.953
17.599
2864.892
6.462
2872.31
5.9
2888.646
7.685
2905.199
5.604
2922.469
5.641
2928.173
7.72
2935.926
40.315
2976.332
11.078
2987.568
7.568
2995.342
8.562
3003.967
219.646
3223.724
8.997
3236.799
6.82
3244.155
15.997
3262.546
15.742
3279.516
5.369
3289.795
15.676
3306.313
8.65
3317.342
7.842
3327.1
6.135
3342.089
6.028
3355.387
6.723
3372.044
7.41
3390.763
5.746
3405.474
6.231
3422.455
6.43
3438.55
9.575
3448.16
8.867
3460.436
7.182
3474.077
5.293
3488.56
7.883
3505.529
9.068
3522.481
6.525
3538.911
7.132
3555.633
5.789
3605.58
6.288
3622.03
6.514
3638.869
19.854
3659.317
5.399
3671.991
7.298
3688.98
6.437
3705.275
5.243
3722.129
6.015
3738.822
6.086
3755.579
6.73
3772.087
7.352
3789.968
7.662
3807.483
6.652
3823.522
235.178
4065.402
9.556
4088.445
6.904
4138.888
5.106
4255.22
6.651
4290.817
6.304
4322.253
6.094
4338.594
37.334
4377.014
10.394
4399.209
10.74
4410.242
10.018
4421.933
11.559
4438.63
9.342
4455.317
11.273
4477.11
10.747
4488.734
9.527
4505.258
9.606
4522.047
10.432
4538.699
16.482
4558.444
11.305
4571.883
13.737
4588.721
10.304
4605.736
10.536
4621.901
10.287
4638.672
11.687
4655.305
9.468
4671.963
9.758
4688.513
9.582
4705.242
9.211
4722.357
9.576
4740.559
12.275
4755.172
8.1
4771.879
9.346
4788.731
9.916
4805.199
19.486
4824.94
12.287
4838.659
14.081
4856.399
10.52
4872.394
11.387
4888.692
11.923
4905.338
10.881
4921.972
10.414
4938.502
11.117
4955.177
10.695
4972.192
10.968
4988.918
11.598
5005.346
13.915
5022.075
18.602
5040.716
18.717
5059.473
11.814
5071.409
11.33
5089.726
13.304
5105.241
10.157
5122.65
9.842
5138.519
11.376
5155.361
10.752
5171.844
9.847
5188.703
9.079
5205.74
9.522
5224.49
15.381
5240.048
9.9
5255.367
12.945
5272.06
53.93
5326.049
12.769
5339.472
13.374
5355.362
13.641
5371.836
10.403
5388.52
16.577
5406.566
10.341
5423.87
8.184
5438.404
9.747
5455.666
10.183
5472.14
10.135
5488.792
9.515
5505.176
8.592
5521.984
11.356
5547.273
10.75
5558.075
12.882
5571.949
9.828
5589.708
11.566
5605.225
10.254
5621.776
12.755
5638.454
11.92
5655.311
11.344
5672.347
11.609
5688.593
11.341
5705.357
10.62
5722.434
12.124
5738.543
12.707
5755.384
10.863
5772.004
10.178
5788.702
11.479
5805.622
10.537
5822.274
11.742
5838.799
14.707
5879.507
7.393
5905.001
10.546
6005.035
5.327
6021.849
5.017
6057.026
10.219
6071.675
5.136
6124.224
5.813
6138.671
6.577
6221.752
5.312
6255.208
5.232
6321.814
5.397
6372.305
5.146
6388.477
5.065
6405.834
7.24
6555.297
5.013
6572.333
5.717
6605.188
5.682
6621.838
5.287
6638.614
6.554
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Opportunities

Minify JavaScript — Potential savings of 10 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Bidswitch.net should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.bidswitch.com/wp-content/themes/betheme/js/scripts.js?ver=20.9.5.9
15495
6985
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/js/cookie-law-info-public.js?ver=2.3.4
12729
2946
Reduce unused CSS — Potential savings of 51 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Bidswitch.net should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.bidswitch.com/wp-content/themes/betheme/css/shortcodes.css?ver=20.9.5.9
22914
21129
https://www.bidswitch.com/wp-content/themes/betheme/css/layout.css?ver=20.9.5.9
20404
19700
https://www.bidswitch.com/wp-content/themes/betheme/css/base.css?ver=20.9.5.9
12855
11559
Reduce unused JavaScript — Potential savings of 164 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.gstatic.com/recaptcha/releases/eKRIyK-9MtX6JxeZcNZIkfUq/recaptcha__en.js
136393
96826
https://www.bidswitch.com/wp-content/themes/betheme/js/plugins.js?ver=20.9.5.9
55012
40326
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
40231
30676
Serve images in next-gen formats — Potential savings of 31 KiB
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Images-Module-CaseStudies-PlaceIq-1.jpg
70431
32163

Diagnostics

Serve static assets with an efficient cache policy — 61 resources found
Bidswitch.net can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://www.google-analytics.com/analytics.js
7200000
20313
https://www.bidswitch.com/wp-content/themes/betheme/fonts/mfn-icons.woff?93978679
691200000
81312
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Images-Module-CaseStudies-PlaceIq-1.jpg
691200000
70858
https://www.bidswitch.com/wp-content/themes/betheme/js/plugins.js?ver=20.9.5.9
691200000
55012
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.kreaturamedia.jquery.js?ver=6.7.6
691200000
44738
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
691200000
40231
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
691200000
38998
https://www.bidswitch.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
691200000
31577
https://www.bidswitch.com/wp-content/themes/betheme/css/shortcodes.css?ver=20.9.5.9
691200000
22914
https://www.bidswitch.com/wp-content/themes/betheme/css/layout.css?ver=20.9.5.9
691200000
20404
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.4.8
691200000
18751
https://www.bidswitch.com/wp-content/themes/betheme/js/scripts.js?ver=20.9.5.9
691200000
15495
https://www.bidswitch.com/wp-content/themes/betheme/assets/jplayer/jplayer.min.js?ver=20.9.5.9
691200000
13397
https://www.bidswitch.com/wp-content/themes/betheme/css/base.css?ver=20.9.5.9
691200000
12855
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/js/cookie-law-info-public.js?ver=2.3.4
691200000
12729
https://www.bidswitch.com/wp-content/themes/betheme/css/responsive.css?ver=20.9.5.9
691200000
10576
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/css/settings.css?ver=5.4.8
691200000
10191
https://www.bidswitch.com/wp-content/uploads/2018/08/retina-bidswitch-b.png
691200000
9407
https://www.bidswitch.com/wp-includes/css/dist/block-library/style.min.css?ver=5.7.2
691200000
9331
https://www.bidswitch.com/wp-content/uploads/2018/08/bidswitch-b.png
691200000
7702
https://www.bidswitch.com/wp-includes/js/jquery/ui/core.min.js?ver=1.12.1
691200000
7524
https://www.bidswitch.com/wp-includes/js/jquery/ui/sortable.min.js?ver=1.12.1
691200000
7100
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_Agencies.gif
691200000
7070
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Icons-Media-Vertical.svg
691200000
6516
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Infographics-Ecosystem-Home-Horizontal.svg
691200000
6412
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_ServiceProviders.gif
691200000
6240
https://www.bidswitch.com/wp-content/uploads/2020/07/IAB-Gold-Standard-Logo-e1594399290975.png
691200000
6180
https://www.bidswitch.com/wp-content/themes/betheme/assets/animations/animations.min.css?ver=20.9.5.9
691200000
6064
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-gdpr.css?ver=2.3.4
691200000
5268
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-FeaturesGrid_SSP1.gif
691200000
5126
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_DSP.gif
691200000
4855
https://www.bidswitch.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
691200000
4829
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-FeaturesGrid_Publishers.gif
691200000
4596
https://www.bidswitch.com/wp-includes/js/jquery/ui/tabs.min.js?ver=1.12.1
691200000
4568
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/css/layerslider.css?ver=6.7.6
691200000
4530
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.transitions.js?ver=6.7.6
691200000
4056
https://www.bidswitch.com/wp-content/themes/betheme/assets/ui/jquery.ui.all.css?ver=20.9.5.9
691200000
4029
https://www.bidswitch.com/wp-includes/js/jquery/ui/accordion.min.js?ver=1.12.1
691200000
3376
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Logo-BSW_Poli-WhiteBlue.png
691200000
3250
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Icons-Media-Horizontal.svg
691200000
2817
https://www.bidswitch.com/wp-content/themes/betheme/assets/jplayer/css/jplayer.blue.monday.css?ver=20.9.5.9
691200000
2733
https://www.bidswitch.com/wp-content/themes/betheme/js/parallax/translate3d.js?ver=20.9.5.9
691200000
2318
https://www.bidswitch.com/wp-includes/js/comment-reply.min.js?ver=5.7.2
691200000
2005
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Header-Home_SSP-Element-1.png
691200000
1964
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-public.css?ver=2.3.4
691200000
1891
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_BidOptimization-Dark.svg
691200000
1731
https://www.bidswitch.com/wp-includes/js/jquery/ui/mouse.min.js?ver=1.12.1
691200000
1729
https://www.bidswitch.com/wp-content/themes/betheme/js/menu.js?ver=20.9.5.9
691200000
1521
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_Financing-Dark.svg
691200000
1469
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_DealManagement-Dark.svg
691200000
1444
https://www.bidswitch.com/wp-includes/js/wp-embed.min.js?ver=5.7.2
691200000
1423
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Header-Home_SSP-Element-2.png
691200000
1405
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Infographics-Ecosystem-Home-Vertical.svg
691200000
1334
https://www.bidswitch.com/wp-content/themes/betheme/assets/animations/animations.min.js?ver=20.9.5.9
691200000
1282
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_SinglePoint-Dark.svg
691200000
1007
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_Detection-Dark.svg
691200000
1000
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_PartnerConnection-Dark.svg
691200000
999
https://www.bidswitch.com/wp-content/themes/betheme/style.css?ver=20.9.5.9
691200000
848
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Line_Dark.png
691200000
793
https://www.bidswitch.com/wp-content/plugins/revslider/admin/assets/images/transparent.png
691200000
728
https://www.bidswitch.com/wp-content/plugins/revslider/admin/assets/images/dummy.png
691200000
725
Avoid an excessive DOM size — 862 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
862
Maximum DOM Depth
i
22
Maximum Child Elements
body
22

Metrics

First Contentful Paint — 6.0 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 12.3 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 12.2 s
The timing of the largest text or image that is painted.
Time to Interactive — 11.4 s
The time taken for the page to become fully interactive.
Total Blocking Time — 1,280 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

Max Potential First Input Delay — 490 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 6.1 s
The time taken for the primary content of the page to be rendered.
First Contentful Paint (3G) — 11766.5 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Opportunities

Eliminate render-blocking resources — Potential savings of 5,450 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Bidswitch.net should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/css/layerslider.css?ver=6.7.6
4530
330
https://www.bidswitch.com/wp-includes/css/dist/block-library/style.min.css?ver=5.7.2
9331
930
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/css/settings.css?ver=5.4.8
10191
930
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-public.css?ver=2.3.4
1891
480
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/css/cookie-law-info-gdpr.css?ver=2.3.4
5268
630
https://www.bidswitch.com/wp-content/themes/betheme/style.css?ver=20.9.5.9
848
480
https://www.bidswitch.com/wp-content/themes/betheme/css/base.css?ver=20.9.5.9
12855
780
https://www.bidswitch.com/wp-content/themes/betheme/css/layout.css?ver=20.9.5.9
20404
930
https://www.bidswitch.com/wp-content/themes/betheme/css/shortcodes.css?ver=20.9.5.9
22914
1080
https://www.bidswitch.com/wp-content/themes/betheme/assets/animations/animations.min.css?ver=20.9.5.9
6064
480
https://www.bidswitch.com/wp-content/themes/betheme/assets/ui/jquery.ui.all.css?ver=20.9.5.9
4029
330
https://www.bidswitch.com/wp-content/themes/betheme/assets/jplayer/css/jplayer.blue.monday.css?ver=20.9.5.9
2733
180
https://www.bidswitch.com/wp-content/themes/betheme/css/responsive.css?ver=20.9.5.9
10576
480
https://fonts.googleapis.com/css?family=Open+Sans%3A1%2C300%2C400%2C400italic%2C500%2C700%2C900&ver=5.7.2
1528
780
https://fonts.googleapis.com/css?family=Arvo%3A1%2C300%2C400%2C400italic%2C500%2C700%2C900&ver=5.7.2
1101
150
https://www.google.com/recaptcha/api.js
1176
780
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
40231
1380
https://www.bidswitch.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
31577
1230
https://www.bidswitch.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
4829
330
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.kreaturamedia.jquery.js?ver=6.7.6
44738
1380
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.transitions.js?ver=6.7.6
4056
180
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
38998
1080
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.4.8
18751
780
https://www.bidswitch.com/wp-content/plugins/webtoffee-gdpr-cookie-consent/public/js/cookie-law-info-public.js?ver=2.3.4
12729
480
Reduce initial server response time — Root document took 690 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.bidswitch.com/
692.099

Diagnostics

Reduce JavaScript execution time — 6.5 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.4.8
5742.92
3214.58
11.132
https://www.bidswitch.com/
2958.452
253.784
20.964
https://www.bidswitch.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
1406.704
884.736
40.392
https://www.bidswitch.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.4.8
966.476
691.188
6.476
Unattributable
880.044
26.884
1.14
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
618.98
115.172
9.46
https://www.gstatic.com/recaptcha/releases/eKRIyK-9MtX6JxeZcNZIkfUq/recaptcha__en.js
599.128
546.664
40.036
https://www.googletagmanager.com/gtm.js?id=GTM-MLX4XG9
253.88
224.984
10.276
https://www.google-analytics.com/analytics.js
191.608
144.236
30.828
https://www.bidswitch.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.kreaturamedia.jquery.js?ver=6.7.6
119.796
110.072
9.724
https://www.bidswitch.com/wp-content/themes/betheme/js/plugins.js?ver=20.9.5.9
73.712
45.408
20.412
Minimize main-thread work — 14.3 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
6418.04
Style & Layout
3080.58
Rendering
2154.556
Other
1820.576
Parse HTML & CSS
371.24
Script Parsing & Compilation
273.38
Garbage Collection
138.188
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://www.bidswitch.com/wp-content/themes/betheme/fonts/mfn-icons.woff?93978679
630.23900007829
https://fonts.gstatic.com/s/opensans/v20/mem8YaGs126MiZpBA-UFVZ0bf8pkAg.woff2
3.4079999895766
https://fonts.gstatic.com/s/opensans/v20/mem6YaGs126MiZpBA-UFUK0Zdc1GAK6b.woff2
3.5880000796169
https://fonts.gstatic.com/s/arvo/v14/tDbM2oWUg0MKoZw1-LPK89D4hAA.woff2
3.1450000824407
https://fonts.gstatic.com/s/arvo/v14/tDbD2oWUg0MKqScQ7Z7o_vo.woff2
3.9510000497103
https://fonts.gstatic.com/s/opensans/v20/mem5YaGs126MiZpBA-UN7rgOUuhpKKSTjw.woff2
3.593000001274
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
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Avoid `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Source
SHOW DETAILS
Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL Failing Elements
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Icons-Media-Vertical.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Infographics-Ecosystem-Home-Horizontal.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Infographics-Ecosystem-Home-Horizontal.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/08/retina-bidswitch-b.png
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Icons-Media-Horizontal.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Icons-Media-Horizontal.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_Financing-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Infographics-Ecosystem-Home-Vertical.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_PartnerConnection-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Line_Dark.png
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Line_Dark.png
img
https://www.bidswitch.com/wp-content/uploads/2018/08/BSW-Branding2019-Website-Images-Module-CaseStudies-PlaceIq-1.jpg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_BidOptimization-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_BidOptimization-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_BidOptimization-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW-Branding2019-Website-Logo-BSW_Poli-WhiteBlue.png
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_DealManagement-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_DealManagement-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_DealManagement-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_Financing-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_Financing-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_PartnerConnection-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_PartnerConnection-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_SinglePoint-Dark.svg
img
https://www.bidswitch.com/wp-content/uploads/2018/09/BSW_Icons-Features_SinglePoint-Dark.svg
img
71

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of bidswitch.net. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Bidswitch.net may provide assistance to deaf or hearing-impaired users with captions on videos.

ARIA

Elements with an ARIA `[role]` that require children to contain a specific `[role]` are missing some or all of those required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
Failing Elements
img

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements
Smart infrastructure enabling SSP and DSP partners to connect, save and optimiz…
FIND OUT MORE
December 31, 2020
December 1, 2020
September 17, 2020
© 2021 IPONWEB Holding Limited, All Rights Reserved.

Navigation

Heading elements are not in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
Failing Elements
Sitting in a unique position in the ecosystem, BidSwitch represents neutral mid…
Greg MacDonald, VP, Exchange Partnerships
BidSwitch brings forward a range of infrastructure, tools and services designed…
BidSwitch brings forward a range of infrastructure, tools and services designed…
BidSwitch brings forward a range of infrastructure, tools and services designed…
PlaceIQ was eager to explore a product that claimed to deliver significant cost…

Names and labels

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img
img
img
img
Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Tables and lists

Lists do not contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
Failing Elements
"The ease of integration and ability to scale quickly with BidSwitch is  a valu…

Best practices

`[user-scalable="no"]` is used in the `<meta name="viewport">` element or the `[maximum-scale]` attribute is less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.
Failing Elements
meta

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
67

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that bidswitch.net should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
Elements controlled by object-src are considered legacy features. Consider setting object-src to 'none' to prevent the injection of plugins that execute unsafe scripts.
object-src
High
Host allowlists can frequently be bypassed. Consider using 'strict-dynamic' in combination with CSP nonces or hashes.
default-src
High
'unsafe-inline' allows the execution of unsafe in-page scripts and event handlers. Consider using CSP nonces or hashes to allow scripts individually.
default-src
High
No CSP configures a reporting destination. This makes it difficult to maintain the CSP over time and monitor for any breakages.
report-uri
Medium

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids `unload` event listeners
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
3.5.1
jQuery UI
1.12.1
GreenSock JS
1.19.0
Isotope
WordPress
5.7.2
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://bidswitch.net/
Allowed
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 1 vulnerability detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
SHOW DETAILS
1
High

Audits

Serves images with low resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
URL Displayed size Actual size Expected size
https://www.bidswitch.com/wp-content/plugins/revslider/admin/assets/images/dummy.png
214 x 214
1 x 1
428 x 428

Audits

Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
SHOW DETAILS
TypeError: Cannot read property 'value' of undefined at timestamp (https://www.bidswitch.com/:21:215)
77

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for bidswitch.net. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of bidswitch.net on mobile screens.
Document uses legible font sizes — 100% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
SHOW DETAILS
100.00%
≥ 12px

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Mobile Friendly

Tap targets are not sized appropriately — 91% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.
Tap Target Size Overlapping Target
Careers
52x20
Downloads

Content Best Practices

Links do not have descriptive text — 7 links found
Make use of descriptive link text to assist search engines in understanding the content.
Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img
img
img
img

Crawling and Indexing

Links are not crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
50

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of bidswitch.net. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of bidswitch.net on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 185.217.41.108
Continent: Europe
Country: United Kingdom
United Kingdom Flag
Region:
City:
Longitude: -0.1224
Latitude: 51.4964
Currencies: GBP
Languages: English

Web Hosting Provider

Registration

Domain Registrant

Private Registration: Yes
Name: Registration Private
Organization: Domains By Proxy, LLC
Country: US
City: Scottsdale
State: Arizona
Post Code: 85260
Email: bidswitch.net@domainsbyproxy.com
Phone: +1.4806242599
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
GoDaddy.com, LLC 23.57.132.86
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating:
WOT Trustworthiness:
WOT Child Safety:
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: bidswitch.com
Issued By: Sectigo RSA Domain Validation Secure Server CA
Valid From: 16th November, 2020
Valid To: 16th November, 2021
Subject: CN = bidswitch.com
Hash: c1fb8d1b
Issuer: CN = Sectigo RSA Domain Validation Secure Server CA
O = Sectigo Limited
S = GB
Version: 2
Serial Number: 124440074647398430111530572327213611476
Serial Number (Hex): 5D9E495EE9F385D44AC710FF1E5439D4
Valid From: 16th November, 2024
Valid To: 16th November, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:8D:8C:5E:C4:54:AD:8A:E1:77:E9:9B:F9:9B:05:E1:B8:01:8D:61:E1
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
Certificate Policies: Policy: 1.3.6.1.4.1.6449.1.2.2.7
CPS: https://sectigo.com/CPS
Policy: 2.23.140.1.2.1
Authority Information Access: CA Issuers - URI:http://crt.sectigo.com/SectigoRSADomainValidationSecureServerCA.crt
OCSP - URI:http://ocsp.sectigo.com
SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 7D:3E:F2:F8:8F:FF:88:55:68:24:C2:C0:CA:9E:52:89:
79:2B:C5:0E:78:09:7F:2E:6A:97:68:99:7E:22:F0:D7
Timestamp : Nov 16 14:45:04.188 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:21:00:B6:A9:0E:8B:88:D5:A9:3C:E6:C7:CD:
7E:C6:7B:8B:7C:88:7D:D6:97:1C:05:CE:05:12:7F:93:
A0:C3:D3:DC:8F:02:20:5D:29:66:33:BC:F4:83:FF:7C:
D6:B0:8E:AE:56:EA:FC:E9:C2:D7:B9:91:11:42:BE:56:
75:38:53:33:DB:76:5A
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 94:20:BC:1E:8E:D5:8D:6C:88:73:1F:82:8B:22:2C:0D:
D1:DA:4D:5E:6C:4F:94:3D:61:DB:4E:2F:58:4D:A2:C2
Timestamp : Nov 16 14:45:04.332 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:4C:4B:B1:82:0E:B8:33:26:CE:FC:50:77:
D9:E9:52:72:1B:9D:B5:78:2A:A0:36:AB:6D:6F:96:13:
9C:0B:CD:9A:02:20:5C:C2:A6:EF:E8:37:42:40:5F:38:
99:7A:A0:FD:D9:EA:5C:1F:43:87:5F:3C:91:25:FE:BE:
5C:24:96:F5:C7:CE
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:www.bidswitch.com
DNS:bidswitch.com
Technical

DNS Lookup

A Records

Host IP Address Class TTL
bidswitch.net. 185.217.41.108 IN 120

NS Records

Host Nameserver Class TTL
bidswitch.net. ns8.iponweb.net. IN 21600
bidswitch.net. ns5.iponweb.net. IN 21600
bidswitch.net. ns6.iponweb.net. IN 21600
bidswitch.net. ns7.iponweb.net. IN 21600

MX Records

Priority Host Server Class TTL
1 bidswitch.net. aspmx.l.google.com. IN 21600
5 bidswitch.net. alt1.aspmx.l.google.com. IN 21600
5 bidswitch.net. alt2.aspmx.l.google.com. IN 21600
10 bidswitch.net. alt3.aspmx.l.google.com. IN 21600
10 bidswitch.net. alt4.aspmx.l.google.com. IN 21600

SOA Records

Domain Name Primary NS Responsible Email TTL
bidswitch.net. ns5.iponweb.net. noc.iponweb.net. 21600

TXT Records

Host Value Class TTL
bidswitch.net. v=spf1 IN 60

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Date: 23rd June, 2021
Server: Apache
Cache-Control: max-age=0
Expires: 23rd June, 2021
Content-Type: text/html; charset=UTF-8
X-Pingback: https://www.bidswitch.com/xmlrpc.php
Link: <https://www.bidswitch.com/wp-json/>; rel="https://api.w.org/", <https://www.bidswitch.com/wp-json/wp/v2/pages/2271>; rel="alternate"; type="application/json", <https://www.bidswitch.com/>; rel=shortlink
Content-Security-Policy: default-src https
Referrer-Policy: no-referrer-when-downgrade
Strict-Transport-Security: max-age=631138519; includeSubDomains
X-Frame-Options: SAMEORIGIN
X-XSS-Protection: 1; mode=block
X-Content-Type-Options: nosniff

Whois Lookup

Created: 2nd September, 2012
Changed: 21st April, 2022
Expires: 2nd September, 2024
Registrar: GoDaddy.com, LLC
Status: clientTransferProhibited
clientUpdateProhibited
clientRenewProhibited
clientDeleteProhibited
Nameservers: ns10.iponweb.net
ns11.iponweb.net
ns5.iponweb.net
ns6.iponweb.net
ns7.iponweb.net
ns8.iponweb.net
ns9.iponweb.net
Owner Name: Registration Private
Owner Organization: Domains By Proxy, LLC
Owner Street: DomainsByProxy.com
2155 E Warner Rd
Owner Post Code: 85284
Owner City: Tempe
Owner State: Arizona
Owner Country: US
Owner Phone: +1.4806242599
Owner Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=bidswitch.net
Admin Name: Registration Private
Admin Organization: Domains By Proxy, LLC
Admin Street: DomainsByProxy.com
2155 E Warner Rd
Admin Post Code: 85284
Admin City: Tempe
Admin State: Arizona
Admin Country: US
Admin Phone: +1.4806242599
Admin Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=bidswitch.net
Tech Name: Registration Private
Tech Organization: Domains By Proxy, LLC
Tech Street: DomainsByProxy.com
2155 E Warner Rd
Tech Post Code: 85284
Tech City: Tempe
Tech State: Arizona
Tech Country: US
Tech Phone: +1.4806242599
Tech Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=bidswitch.net
Full Whois: Domain Name: bidswitch.net
Registry Domain ID: 1742249511_DOMAIN_NET-VRSN
Registrar WHOIS Server: whois.godaddy.com
Registrar URL: https://www.godaddy.com
Updated Date: 2022-04-21T09:43:25Z
Creation Date: 2012-09-02T18:31:46Z
Registrar Registration Expiration Date: 2024-09-02T18:31:46Z
Registrar: GoDaddy.com, LLC
Registrar IANA ID: 146
Registrar Abuse Contact Email: abuse@godaddy.com
Registrar Abuse Contact Phone: +1.4806242505
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Domain Status: clientRenewProhibited https://icann.org/epp#clientRenewProhibited
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Registry Registrant ID: Not Available From Registry
Registrant Name: Registration Private
Registrant Organization: Domains By Proxy, LLC
Registrant Street: DomainsByProxy.com
Registrant Street: 2155 E Warner Rd
Registrant City: Tempe
Registrant State/Province: Arizona
Registrant Postal Code: 85284
Registrant Country: US
Registrant Phone: +1.4806242599
Registrant Phone Ext:
Registrant Fax: +1.4806242598
Registrant Fax Ext:
Registrant Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=bidswitch.net
Registry Admin ID: Not Available From Registry
Admin Name: Registration Private
Admin Organization: Domains By Proxy, LLC
Admin Street: DomainsByProxy.com
Admin Street: 2155 E Warner Rd
Admin City: Tempe
Admin State/Province: Arizona
Admin Postal Code: 85284
Admin Country: US
Admin Phone: +1.4806242599
Admin Phone Ext:
Admin Fax: +1.4806242598
Admin Fax Ext:
Admin Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=bidswitch.net
Registry Tech ID: Not Available From Registry
Tech Name: Registration Private
Tech Organization: Domains By Proxy, LLC
Tech Street: DomainsByProxy.com
Tech Street: 2155 E Warner Rd
Tech City: Tempe
Tech State/Province: Arizona
Tech Postal Code: 85284
Tech Country: US
Tech Phone: +1.4806242599
Tech Phone Ext:
Tech Fax: +1.4806242598
Tech Fax Ext:
Tech Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=bidswitch.net
Name Server: NS5.IPONWEB.NET
Name Server: NS6.IPONWEB.NET
Name Server: NS7.IPONWEB.NET
Name Server: NS8.IPONWEB.NET
Name Server: NS9.IPONWEB.NET
Name Server: NS10.IPONWEB.NET
Name Server: NS11.IPONWEB.NET
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2022-07-25T18:22:44Z <<<
For more information on Whois status codes, please visit https://icann.org/epp

TERMS OF USE: The data contained in this registrar's Whois database, while believed by the
registrar to be reliable, is provided "as is" with no guarantee or warranties regarding its
accuracy. This information is provided for the sole purpose of assisting you in obtaining
information about domain name registration records. Any use of this data for any other purpose
is expressly forbidden without the prior written permission of this registrar. By submitting
an inquiry, you agree to these terms and limitations of warranty. In particular, you agree not
to use this data to allow, enable, or otherwise support the dissemination or collection of this
data, in part or in its entirety, for any purpose, such as transmission by e-mail, telephone,
postal mail, facsimile or other means of mass unsolicited, commercial advertising or solicitations
of any kind, including spam. You further agree not to use this data to enable high volume, automated
or robotic electronic processes designed to collect or compile this data for any purpose, including
mining this data for your own personal or commercial purposes. Failure to comply with these terms
may result in termination of access to the Whois database. These terms may be subject to modification
at any time without notice.
View Raw Whois

Nameservers

Name IP Address
ns10.iponweb.net 104.197.12.158
ns11.iponweb.net 104.154.81.75
ns5.iponweb.net 54.246.104.141
ns6.iponweb.net 54.235.241.155
ns7.iponweb.net 54.215.9.113
ns8.iponweb.net 54.251.108.94
ns9.iponweb.net 54.83.33.158
Related

Subdomains

Domain Subdomain
x.bidswitch.net
x

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